This specific Advert is part of the Gothic genre. We used dark colours to represent this genre, and also to create a 'downed' and sad view as most people who listen to this type of music like this depressing mood. The font is white so it stands out to the bleak background, we have done this to make the critical information stand out as well. Also we used this font 'synchro LET' because yet again it represents the genre.
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